Bellinea S.r.l, Zalău

Belinea has been established in 2003 in Zalau. A completely new factory was build on 45000m2 of land. Belinea will base its long term growth and profitability on: a focus on design and quality of modern upholstered furniture. a brand name policy with products that are distinctive in respect of quality and customer satisfaction, invigorated by a strong commercial organization and targeted marketing campaigns. the leadership in its specialties. The dimensions and the organization of Belinea will be continuously modified to the volume and further evolution of its market. The commercial activities mainly focuses on the Romanian market and export to the European countries. Research and development One of the vital parts of the company is the R&D department. Every year Belinea invests in new designs and ideas. Designers are selected based on their knowledge of a specific market, in order to follow as close as possible the taste, needs and culture of that market. The R&D department is responsible for the technical execution of the drawings made by the designers. The drawings are converted into production plans, which are a guide for all different departments in the factory. As a result Belinea is one of the leading companies producing a modern range of high quality upholstered furniture. Integrated process Because of a fully integrated manufacturing process Belinea products have an excellent balance between price and quality. All products are produced in the company itself from A till Z. Frame department The invisible frames used for contemporary upholstered furniture are made from massive wood, multiplex panels and chipboard. The wood is selected from several qualified suppliers. After cutting and sawing specialized workers finish the frames based on the designs of the R&D department. For the finishing of our tables and also for the feet of the sofas you can choose from a wide range of colours. Due to the nature of varnishing this department follows strict procedures